FOR IMMEDIATE RELEASE
January 18, 2013
Contact: Mike Gibson
Washington, D.C. (January 18, 2013) – Advocacy Group, Inc. (www.advocacygroupinc.com), an independently owned public affairs firm and digital consultancy, announced the addition of Ryan Jetton as a Partner in Digital. Jetton will work alongside the firm’s Digital Director, Matt Oczkowski, in building data-driven campaigns that fuse traditional communications strategies with the latest digital practices.
“I built Advocacy Group, Inc. on a foundation of innovation – understanding the growing power that technology has over grassroots advocacy today,” said Mike Gibson, President and owner of AGI. “Since founding AGI in 2004, we have worked diligently to reinvent how we connect with people online. Ryan’s wealth of experience and technological prowess will greatly strengthen our core competencies while developing new offerings that will take our clients’ campaigns to the next level.”
Jetton previously worked as Chief Technology Officer at the National Republican Congressional Committee. He is the owner of Utility Digital, a digital marketing and technology consultancy which focuses on building results-driven campaigns through the use of metric driven technologies. Over the past several years he has built some of the largest and most effective digital mobilization and fundraising campaigns in the political and corporate arenas.
“This is a tremendous opportunity for me. I look forward to applying the lessons that I have learned in the political and corporate arenas to the public affairs sector,” said Jetton. “Our goal is to push innovative and effective digital practices within the beltway without the empty rhetoric that is rampant in D.C. today. We will be unveiling several new product offerings this year that we hope will raise the bar throughout the issue advocacy community.”
Jetton will oversee operations at AGI’s Austin, TX office while maintaining his current role at Utility Digital.